Government Video

What Is High Quality Video?

Ryan Pratzel

I was recently asked to define "high-quality video" and it got me thinking: Shouldn't all video be quality video? Do you need the qualifier high? Regardless there are some ways to define quality or high-quality video. If you're looking to produce a video these are all things you should consider.

Three Phases of Video: Pre Production

Ryan Pratzel
At a high level, a new video project can be broken down into three phases. Inside each phase is a set of milestones. This is the first in a series of three articles that will take a look at pre production, production and post production. This article is all about Pre production which is the planning phase of your video project. While it can often be overlooked, this phase should get your full attention and a portion of your overall budget. If you focus on pre production the other two phases should run smoother and you'll be happier with the end result.

Captioning Your Video

Ryan Pratzel
Captioning video makes your story accessible to the hearing impaired. This helps insure your message gets to a wide audience. Captioning is also required for many videos created for government clients, universities, museums and other educational institutions. Many corporations are also requiring videos be accessible. The question many people have is how do I caption my video and what is the best option?

Remembering Vietnam

In 2017 Creative Liquid worked with National Archives in Washington, D.C. to produce a twelve part documentary on the Vietnam. Remembering Vietnam includes interviews with historians, military analysts, first hand accounts of the war from those who were there and historical content from the National Archives. Interviews were recorded over several months and post-production began in late summer. The film debuted at National Archives on Veterans Day and is part of a temporary exhibit on Vietnam at National Archives through 2019.

Black History Month

In 2015-16 Creative Liquid produced a series of diversity awareness videos for the USPTO. Our team provided complete oversight including concept development, project management, field production crews and equipment, and post-production. These videos were used internally within the agency as well as USPTO’s public YouTube page.